B2B Marketing

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About B2B Marketing Today

B2B Marketing Today takes us through the ever changing landscape of B2B marketing and the challenges faced by B2B marketers today. With the ever-changing customers’ expectations and the rapid technological development in marketing automation and data analytics, marketers are constantly trying to reach out to their target market by tagging their products to the latest trends and fads. The new generation of B2B marketers demands a new orientation in the areas of brand positioning, buzz creation, customer engagement, digital marketing, campaign management and advertising, which are the key areas that will be covered in this conference.


Highlights of B2B Marketing Today

B2B Marketing Today, What’s Hot & What’s Not

Branding & Storytelling – Are You Leading?

Social, Mobile & Content – Making Them Work For You

Big Data – Getting Inside and Get Insight


Who Will You Meet At B2B Marketing Today

CEOs, COOs, CFOs, MDs, VPs, DGs, GMs, Directors, Heads, Senior Managers, Managers and Senior Personnel who manages the following divisions:

  • B2B Marketing
  • Marketing and Communications
  • Advertising
  • Product Marketing
  • Strategic Marketing
  • Integrated Marketing
  • Field Marketing
  • Online Marketing
  • Channel Marketing
  • Enterprise Marketing
  • Digital Marketing
  • Mobile Marketing
  • Social Media
  • Search
  • Brand
  • PR
  • Communications
  • Business Development
  • Creative


Why You Should Not Miss This Event

Uncover the emerging trends in B2B Marketing

Discover new ways to improve brand exposure and positioning

Create killer content that goes viral

Gain the insight on buyer perspective on B2B marketing campaigns

Find out if interruption marketing still works

Get insight on customers and campaigns through big data analytics

Learn about programmatic buying and see if it’s for you


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